Dear Industry Partners,

Coverage of protests has continued, with news of celebrity involvement and impacts to tourism, including cruise ship cancellations reaching the Mainland. #RickyRenunciaAhora continues to trend on Twitter.

In addition to Monday’s protest, it has been reported that additional protests are scheduled in the coming days. Please note that businesses which closed Monday are scheduled to reopen on Tuesday.

As we consider potential impact to our industry, we are sharing insights from a survey by tourism research company Destination Analysts, which shows that traveler recall of man-made and natural disasters significantly declines after three months, if they were aware of these situations in the first place. This research shows portions of travelers were not aware of major recent disasters, even those that generated significant news, like the Las Vegas shooting in 2017 or wildfires impacting states in the Western US.

We are eager to continue working with you, our industry partners, as you continue to be a resource for travelers. We have continued to implement our issues and crisis management process already in place and have updated messages for use with media to transparently reflect impacts on our industry. We’re ready to respond as the current situation evolves.

WHAT ARE DMO’s? 
  • A Destination Marketing Organization is a not-for-profit entity charged with promoting a destination and enhancing the long-term economic development of communities through travel and tourism.
  • DMOs exist globally and every major destination relies upon the organization to grow its visitor economy.
  • Discover Puerto Rico is the official name of the Puerto Rico Destination Marketing Organization.
WHY A DMO FOR PUERTO RICO?
  • Discover Puerto Rico is responsible for off-island promotion of leisure travel, meetings, conventions, and events through an integrated strategy.
  • Through synergistic efforts and an aligned vision for the destination, we intend to accelerate our visitor economy as a key driver to the island’s economic growth.
  • Our organization is designed to incorporate global best practices, institutional independence and continuity of management. In consultation with key industry stakeholders, we also work with the highest ethical values, transparency, accountability, and a bias towards action and agility.

Working To Benefit Our Entire Island

UPCOMING EVENTS

EVENTS

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Upcoming Events
Aug 05

Board of Directors Meeting

August 5 @ 4:00 pm - 6:00 pm UTC-4
Aug 07

Strategic Advisory Board Meeting

August 7 @ 7:00 am - 5:00 pm UTC-4